Our Story

How it started

Wellbeing made easier to stick with

Life gets busy, and looking after yourself isn’t always as consistent as you’d like.

That’s where Yumi comes in.

We make chewable supplements that combine credible nutritional science with enjoyable flavours and simple daily routines.

Because wellbeing should feel easy to understand, enjoyable to take and simple to stick with.

Our belief

It started with a simple idea

What if supplements were easier to stick with?

Yumi began in the UK in 2017 with a mission to make nutrition simpler and more enjoyable.

Since then, we’ve grown into a wellbeing brand enjoyed around the world, while staying focused on the same idea:

Make good nutrition easier. Make daily habits more enjoyable.

Our approach

Small habits. Simple science.

We believe real progress comes from small things done consistently.

That’s why we turn credible nutritional science into simple, chewable supplements designed around real-life needs — from sleep and energy to gut health and everyday wellbeing.

Easy to understand. Enjoyable to take. Simple to stick with.